Our Services

We offer a number of services and capabilities to our clients, within the media & entertainment technology, and consumer technology verticals.

To understand how we can augment your business decision-making and effectiveness, please explore the overviews below:

Industry & Market Analysis

Entering and/or excelling in a particular industry or market segment requires an understanding of the landscape and its dynamics.

We help bring clarity and prioritization by careful analysis of industries as a whole or by specific segments. We augment companies’ internal capabilities with the addition of impartial third-party perspective – resulting in an objective view of your industry battlespace from which to execute planning and strategy.

Competitive Analysis

Few industries lack competition. More frequently than not, companies struggle not only to understand their competitive landscape, but also understand competitive positioning, which competitor gaps to exploit, and the path forward.

We are experienced in delivering impartial competitive analysis and landscaping for industries and markets, and in helping companies understand the true nature of their competition today – and tomorrow.

Strategy Consultation

Long-term success requires many factors, but formulating and following a strategy is perhaps the most essential. An additional challenge is understanding when and how to adjust strategy based on changing conditions and competition.

Whether go-to-market, new product ideation, global expansion, or outmaneuvering competitors, there are many initiatives that are implementations of a strategy. Frequently, clarity and perspective in evaluating long-term goals, which to prioritize, and which to adjust, can be lost over time internally as teams and resources become committed to achieving short-term initiatives.

We can provide an impartial, analytical third party voice in both long-term planning as well as near-term initiatives or triage. Our outside voice can provide an additional vector of due diligence in strategy assessment and planning.

Thought Leadership

We are constantly engaging in, and seeking out, opportunities to drive thought leadership in the industry.

Often this is written – articles, editorials, contextual analysis of market events, and more. Whether via long-form content creation, editorial collaboration, whitepapers, content curation, or other possibilities, we are adept at bringing our knowledge capital to bear in the form of a steadfastly impartial industry voice.

Speaking & Moderation

We are active in the sharing of knowledge in the industry and in fostering industry connection and collaboration.

Speaking opportunities, keynotes, industry panel discussions, discussion moderation, brainstorming breakout sessions, and other nuances of communication-based growth in collective industry knowledge are all strongly supported and welcomed.

We are able to bring experienced third-party balance to all of these opportunities, and welcome the opportunity to bring great minds and knowledge together for the benefit of all.

Board-level Advisory Services

Company boards, corporate stewards, and advisory boards all require vision and insight to effectively deliver their definition of value to their stakeholders.

Doing so also requires a level of impartiality, and experienced skill in industry, market, and strategic assessment that is often missing from the balance of knowledge and skills contained within many boards – both corporate and advisory.

We are able to leverage impartiality and experience to deliver tempered analysis and due diligence for decision-makers and advisors alike, to enable better perspective and decision-making.

Decisions for the future require clarity. We’re here to help.

A M A T . V I C T O R I A . C U R A M

info@ericksoninsights.com +1 512 540 5960

Erickson Strategy & Insights has ceased operations - Paul Erickson is now part of Omdia's global Media & Entertainment practice.

Please consult Omdia's Media & Entertainment team for your analysis, insights, and strategy needs in the M&E sector. Click HERE.

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